brand strategy

Pretty bones

Who else loves a renovation show? I recall my first time, back in the 90’s with Home Front - the birth place of Laurence Llewelyn-Bowen…
Lauren
December 7, 2022
brand strategy

Does it spark joy?

A client of mine once told me “you Marie Kondo the sh*t out of branding”... “Does it spark joy?” sprung to mind. Decluttering sprung to…
Lauren
October 15, 2022
brand strategy

Spanx fail.

We've all been there. That moment that something goes wrong. And what feels like the whole world is watching. ​ “As I stood up to…
Lauren
August 31, 2022
brand strategy

Breaking the mould.

What does it mean to you: Being a disruptor brand? A provocateur? An innovator? Sometimes, it can be far simpler – a change of perspective.…
Lauren
July 24, 2022