I'm calling BS on guilty pleasures. I was knee-deep in a Justin Timberlake retrospective this morning when some lyrics from one song in particular smacked…
LaurenAugust 4, 2022
Whoop! Whoop! That's the sound of this release! That’s right, I’ve got something freshly baked, straight out of the oven for ambitious organization leaders and…
LaurenJuly 13, 2022
I'm one of 4. Growing up, it was fairly organised chaos in our house – my mum constantly on the go looking after us, my…
LaurenApril 29, 2022
I had a client tell me once that branding her business (with me) was better than therapy. Before you start coming at me - I’m…
LaurenApril 11, 2022
Feeling meh about your brand? Haven't found the right solutions that fits your needs? How to get a banging brand that fits you perfectly, fully…
LaurenApril 5, 2022
Why my stubborn streak is a friggin asset for your business. And why we need to reframe creative stubbornness… There have been many times with…
LaurenMarch 28, 2022
If you’ve ever enquired about working with a branding agency before, chances are you receive a hefty retainer as a proposal and thought: nah, I’d…
LaurenMarch 23, 2022
Stick with the knitting. No – it’s not an expression I was familiar with either. Let me explain why it’s a good one.…
LaurenMarch 15, 2022
Your brand has been failing you, for years. But it’s not your fault. At all. It seems so simple on paper. It’s alluring.…
LaurenMarch 1, 2022