Did you know that not all branding projects look the same?
Your business is unique. All businesses are. So the only way to know for sure what your business needs, is to understand where your business is at right now.
For example, most operational business issues like team misalignment, culture, inconsistencies, low conversions and engagement, and staff churn come down to a brand issue.
If any of those speak to you, you might be looking at a rebrand.
Sometimes if your audience is turning a blind eye to your offers or you’re looking to enter into a new market, a simple refresh of your message and design can transform your brand’s presence, reconnect to its audience.
In this case, you might be looking at a refresh.
And then there are times when you just know you need to knock the house down again and rebuild it – stronger, bolder and more beautiful than before.
I call that the whole shebang.
Whether it’s a rebrand or a refresh that’s in order, the common denominator here is that something isn’t working.
But you can fix it.
If one of the above scenarios hits a little too close to home, then I invite you to download my Brand Refresh vs Rebrand eBook.
<< Click here to download it now >>
Lauren 🌱
You might also like to read:
The unspoken rule or purpose-led business branding